Saturday, August 18, 2012

Asda and Tesco Tap water on the Shelves

Supermarkets are selling bottled tap water to millions of unsuspecting customers.

Bottles of Tesco ‘Everyday Value Still Water’ and Asda ‘Smartprice Still Water’ are sitting on shelves alongside big brands of mineral water such as Evian and Perrier.

However, there is no explanation on the label of these supermarket brands that the contents are simply tap water.

On the face of it, the supermarket water, which costs 17p for a two-litre bottle, offers remarkable value compared with the big brands. In reality it is no more than a filtered version of the mains water that comes out of the tap at a cost of just a third of a penny a litre.

This means the supermarkets and their suppliers are enjoying a mark-up of around 2,500 per cent for filtering the water – something the mains suppliers say is unnecessary. They then put it into plastic bottles and ship it to thousands of stores across the country. Read More